Wait a second. I'm so positive about the BUSINESS, that hearing from me that the business is USELESS would be weird.
This statement is true. Let me explain.
Underestimating your business could lead you to get back your job
Getting job is totally useless activity where you exchange your time for money.
Business at least useful since you can grow your business to the extent where you can double your profits. Does your job provides such opportunity? Nope (maybe it does if you're ready to improve your skills to fit employers needs which in any case will be given to you with so much blood spill)
Finding out that you can't do your business anymore since it doesn't meet the criteria which your job could meet.
You're thinking that your business is too "dirty"? Come on. Even if its dirty - all you want from your business is bringing you stable flow of money. All you need is money. And good thing is that once you get stable business and once you having money from business - you're free to do your favorite management job which is pleasant part of any business. But "dirty" job's first so you can't avoid it anyway. Even if you've got to spend dirty amount of time in establishing your business at your first time of appearance in the market, its the only initial step and its the sacrifice which is required - you have to do it anyway or you have to go back to your job which is always worse.
In the end I can tell that business aren't forcing people to do "dirty" things. But most of the jobs presume that you'll be doing that dirty jobs every day. And if your job's not - then it sucks anyway since you're exchanging your time to money, while you could have way better way.
Friday, December 7, 2012
TECH'S FAILURE in EXPANDING
When I had server-related business - I thought that I should grow my infrastructure along with my needs. I never thought of sales plans or graphs in the way around which I should build a philosophy. But that is what I needed. I thought that I will expand my business if I will look forward to get into hosting business while I were already running Internet providing business - why the hell I thought that I can succeed simultaneously in two actively growing segments?
Now I'm having the same thinking patterns and mistakes - for example while I'm thinking about finding new ways of conquering ISP market, I'm associating it also with the opportunity of having dual service - both hosting services & Internet services again (& managing my backup servers too so that I could entertain myself with gathering data for my cracker projects) There's nothing worse than uncertainty and underestimating your own power or time combined with failure in growing the scheme which will expand not only technically but financially too.
Now I'm having the same thinking patterns and mistakes - for example while I'm thinking about finding new ways of conquering ISP market, I'm associating it also with the opportunity of having dual service - both hosting services & Internet services again (& managing my backup servers too so that I could entertain myself with gathering data for my cracker projects) There's nothing worse than uncertainty and underestimating your own power or time combined with failure in growing the scheme which will expand not only technically but financially too.
MONEY feeds YOUR DESIRES
Sometimes I feel like I'm doing the wrong thing, when I'm thinking about the hanging out with the girls right in the middle of doing my professional, business decisions. Another entertainment: watching movies, YouTube or doing other things for fun many people would consider normal thing to do.
Many people would say: "Man you've got to relax, or you gonna lose your health/brain/heart or whatever else you can lose by being workaholic".
For me such remark was always bad since I always believed that there's nothing wrong with being workaholic and its even fun and its can't affect my personal life since my business is my life and there's nothing else which I need. Biological needs? No, too primitive.
I always compare ENTERTAINMENT & BIOLOGICAL SEXUAL NEEDS. Because that's the only needs that I got along with basic needs in food, shelter, health, etc.
Now the biggest problem with entertainment & sexual needs is that once you get deeper entertainment and biology, it is easier to lose headline, main thought, or clean thinking about the business. When you start thinking about entertainment, you're totally in the world of entertainment and your brain developing thoughts about improving your world of entertainment, not the business world. When you're in the world of business - its the glorious thought-place to be - since it is the world of solving problems and mind also tries to make fun out of it whether its useful or not. Many people wouldn't agree, but I still think that you can keep relationship and business at the same time in your life only in case if you got HUGE FINANCIAL ABUNDANCE and convenient relationship and convenient business. But its hard to meet such condition without some grand capital or parents heritage. One thing is for sure: to succeed in business, dedicating 50% of your whole time & efforts for your business isn't enough - ratio has to be at least 70-90%.
Dedicating enough time for business is always important. But time is the only one side of the coin. The other side of the coin is the fact that once you let your mind to be obsessed by sexual desires, or by entertainment desires, your head could give the wrong commands to the present reality perception, and could provide wrong priorities to your day, and that could lead to the most dangerous thing in the business:
* NOT GETTING THINGS DONE.
How often you asked yourself: "How happened that I've succeeded in this month in BUSINESS even more than I did in the last 5 YEARS?!"
Answer is inevitable: you've succeeded since your circumstances and your PERSI STENCE brought you to the place where you BUSINESS WORKED. But you already knew that your business WILL WORK, and you knew HOW IT WILL WORK, also you knew that it CAN WORK - so you've had all the information about your future business - you already KNEW the future of your business, but for some reason you were frightened to bring it to life. Let me ask you why you didn't brought it to life when you knew the way to make your business working (some OF the people are even already went through such or similar path)
Do you have such reasonable amount of money in your head which business could bring you, but WITH which YOUR business STILL HAVEN'T PROVIDED YOU? Are you still believing that your business at some point will meet THAT GOAL which you have in YOUR mind? THE INTERNAL ENEMY here is PROCRASTINATION which causing THINGS not to be DONE in your business. And probably the reason for your PROCRASTINATION is the WRONG THOUGHTS - wishing more than DOING.
P. S. Why those thoughts exist then?
Biologically these thoughts aren't CONNECTED in ONE PHILOSOPHY with the business, so it is aren't laying at the same THOUGHT-SPACE. Many people WRONGLY try to connect sexual desires with the BUSINESS telling such things as "Oh, this person has no money, and that's why he doesn't have a family" or "Oh, this person is loser as in his family life, and he's financially struggling too" is totally absurd since those two things aren't connected at all: BUSINESS and other INTERESTS & DESIRES lives independently. But once you get into serious problems whether with desires or with your business, the whole ability to think rationally collapses.
What's the most serious mistake with DESIRES.
The most serious mistake is letting them take over your BRAIN to the extent where DESIRES rules your LIFE PRIORITIES. LIFE PRIORITIES should be built with the BUSINESS PLANNING. BUSINESS is the GROUND for everything else. Or here I can say also that THE MONEY or THE RESOURCES is the ground here and the other ways of spending your time should get in your rational way of building the right flow of money which probably so necessary for feeding all your DESIRES...
Many people would say: "Man you've got to relax, or you gonna lose your health/brain/heart or whatever else you can lose by being workaholic".
For me such remark was always bad since I always believed that there's nothing wrong with being workaholic and its even fun and its can't affect my personal life since my business is my life and there's nothing else which I need. Biological needs? No, too primitive.
I always compare ENTERTAINMENT & BIOLOGICAL SEXUAL NEEDS. Because that's the only needs that I got along with basic needs in food, shelter, health, etc.
Now the biggest problem with entertainment & sexual needs is that once you get deeper entertainment and biology, it is easier to lose headline, main thought, or clean thinking about the business. When you start thinking about entertainment, you're totally in the world of entertainment and your brain developing thoughts about improving your world of entertainment, not the business world. When you're in the world of business - its the glorious thought-place to be - since it is the world of solving problems and mind also tries to make fun out of it whether its useful or not. Many people wouldn't agree, but I still think that you can keep relationship and business at the same time in your life only in case if you got HUGE FINANCIAL ABUNDANCE and convenient relationship and convenient business. But its hard to meet such condition without some grand capital or parents heritage. One thing is for sure: to succeed in business, dedicating 50% of your whole time & efforts for your business isn't enough - ratio has to be at least 70-90%.
Dedicating enough time for business is always important. But time is the only one side of the coin. The other side of the coin is the fact that once you let your mind to be obsessed by sexual desires, or by entertainment desires, your head could give the wrong commands to the present reality perception, and could provide wrong priorities to your day, and that could lead to the most dangerous thing in the business:
* NOT GETTING THINGS DONE.
How often you asked yourself: "How happened that I've succeeded in this month in BUSINESS even more than I did in the last 5 YEARS?!"
Answer is inevitable: you've succeeded since your circumstances and your PERSI STENCE brought you to the place where you BUSINESS WORKED. But you already knew that your business WILL WORK, and you knew HOW IT WILL WORK, also you knew that it CAN WORK - so you've had all the information about your future business - you already KNEW the future of your business, but for some reason you were frightened to bring it to life. Let me ask you why you didn't brought it to life when you knew the way to make your business working (some OF the people are even already went through such or similar path)
Do you have such reasonable amount of money in your head which business could bring you, but WITH which YOUR business STILL HAVEN'T PROVIDED YOU? Are you still believing that your business at some point will meet THAT GOAL which you have in YOUR mind? THE INTERNAL ENEMY here is PROCRASTINATION which causing THINGS not to be DONE in your business. And probably the reason for your PROCRASTINATION is the WRONG THOUGHTS - wishing more than DOING.
P. S. Why those thoughts exist then?
Biologically these thoughts aren't CONNECTED in ONE PHILOSOPHY with the business, so it is aren't laying at the same THOUGHT-SPACE. Many people WRONGLY try to connect sexual desires with the BUSINESS telling such things as "Oh, this person has no money, and that's why he doesn't have a family" or "Oh, this person is loser as in his family life, and he's financially struggling too" is totally absurd since those two things aren't connected at all: BUSINESS and other INTERESTS & DESIRES lives independently. But once you get into serious problems whether with desires or with your business, the whole ability to think rationally collapses.
What's the most serious mistake with DESIRES.
The most serious mistake is letting them take over your BRAIN to the extent where DESIRES rules your LIFE PRIORITIES. LIFE PRIORITIES should be built with the BUSINESS PLANNING. BUSINESS is the GROUND for everything else. Or here I can say also that THE MONEY or THE RESOURCES is the ground here and the other ways of spending your time should get in your rational way of building the right flow of money which probably so necessary for feeding all your DESIRES...
CONNECTING to THE GLOBAL PRICE
I don't know why but always when I try to create a new business or thinking the details of the new product, first thought I have about my product is the PRICE. And unfortunately for my business I'm not thinking about HOW I could INCREASE the price of the product that I'm creating -- instead I'm thinking on how to DECREASE the PRICE to meet the needs of people who gonna buy it.
Sometimes I set such low prices which even puts at a doubt the existence of the business itself. Money is the FUEL which business requires, and when there's too small amount of such FUEL, the problems arise.
I can confess that for a long time I thought that DUMPING (definition: kicking off the competition by low prices) is the best and closest way to success since I had many examples in head of the small businesses which win customers by providing lowest possible prices.
When I was thinking that starting the business with lowest possible prices could increase the chance of my business surviving, I was wrong. And I will explain why:
* First off. The business model is a mathematical model, survival of which depends from many mathematical factors, and it is not only math about money flow inside the business. It is also about the marketing numbers: such as customers, interest indicators (in the web there's an advertising term: "ctr" which shows how many people clicks on your banner), quality of potential customers, quantity of leads, etc.
* And since the business is a mathematical model, there's such a thing as RETURN-ON-INVESTMENT (ROI). I explain: QUANTITY of your QUALITATIVE efforts and other assets you create inside your business is AN INVESTMENT on which you have to get a RETURN. If CUSTOMER pays you smaller than it pays to your competitors, then you get not enough RETURN on INVESTMENT. You steal the customers off your competition, but if they aren't providing the living to your business, then your business are on the edge of not meeting the goal for enough money for the essential business maintenance needs.
* Now you are probably asking what's the best idea about the price to set for your business? Answer is EASY: the best universal way to the right prices is CONNECTING to THE GLOBAL PRICE. See: nobody tries to purchase high price house to sell it for a LOWER price. If you realty has the price - business & every of your customer DEFINITELY will has such a price TOO.
Sometimes I set such low prices which even puts at a doubt the existence of the business itself. Money is the FUEL which business requires, and when there's too small amount of such FUEL, the problems arise.
I can confess that for a long time I thought that DUMPING (definition: kicking off the competition by low prices) is the best and closest way to success since I had many examples in head of the small businesses which win customers by providing lowest possible prices.
When I was thinking that starting the business with lowest possible prices could increase the chance of my business surviving, I was wrong. And I will explain why:
* First off. The business model is a mathematical model, survival of which depends from many mathematical factors, and it is not only math about money flow inside the business. It is also about the marketing numbers: such as customers, interest indicators (in the web there's an advertising term: "ctr" which shows how many people clicks on your banner), quality of potential customers, quantity of leads, etc.
* And since the business is a mathematical model, there's such a thing as RETURN-ON-INVESTMENT (ROI). I explain: QUANTITY of your QUALITATIVE efforts and other assets you create inside your business is AN INVESTMENT on which you have to get a RETURN. If CUSTOMER pays you smaller than it pays to your competitors, then you get not enough RETURN on INVESTMENT. You steal the customers off your competition, but if they aren't providing the living to your business, then your business are on the edge of not meeting the goal for enough money for the essential business maintenance needs.
* Now you are probably asking what's the best idea about the price to set for your business? Answer is EASY: the best universal way to the right prices is CONNECTING to THE GLOBAL PRICE. See: nobody tries to purchase high price house to sell it for a LOWER price. If you realty has the price - business & every of your customer DEFINITELY will has such a price TOO.
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